Meet The Founder and CEO

Rukeya is dedicated to creating a vibrant ecosystem where collaboration thrives and expertise converges for the greater good of our community.

Aligned with this dedication, she strives to offer a unique opportunity for both local and global experts across diverse fields to showcase their knowledge and actively contribute to the empowerment of women entrepreneurs.

With over 17 years of rich experience in the Financial Services Industry, Rukeya is a seasoned professional dedicated to empowering businesses for success. Armed with a BCom Degree in Informatics and certified as a Business Analyst, she brings a blend of expertise in project management, business analysis, and customer service.

Having owned and operated her Virtual Assistant firm for 8 years, Rukeya's transition to Online Business Management represents a natural evolution driven by a passion for efficiency and effectiveness. As the founder, she leverages her extensive background to provide cost-effective, flexible support to startups, emerging businesses, and non-profit organizations.

Born and raised in South Africa, Rukeya brings a rich cultural perspective to her approach in business management. Her upbringing instilled in her a strong work ethic, adaptability, and a passion for embracing diversity.

Drawing from her experiences growing up in a dynamic and multicultural environment, Rukeya understands the importance of effective communication and collaboration across diverse teams. She values inclusivity and strives to create environments where everyone feels empowered to contribute their unique insights and talents.

Rukeya's international background enriches her ability to connect with clients from various backgrounds and industries, making her a truly global business partner.

Renowned for her solutions-oriented approach and commitment to excellence, Rukeya is known for her ability to meet challenging deadlines and deliver exceptional results. Her dedication to leveraging her expertise in project management, stakeholder engagement, and business support ensures the success of her clients' ventures.

Rukeya believes in the power of collective wisdom and the transformative impact it can have on fostering innovation, driving growth, and creating meaningful change within our communities.